| FRANCHISE OPPORTUNITIES - Franchisee Support |       |
|
 Our Business System Advantage
As a franchise owner, you will participate in two of America's fastest growing industries and have access to our dynamic business system. It's the engine that keeps everything running smoothly. Our experience, planning, and trial & errors have made our business system what it is today. Our Franchise Advantage We are a franchise company. A growing number of Americans are turning to franchising to realize their dreams and goals. One of the advantages that franchising offers you is that you start with an established system. Many small business owners don't have the knowledge and experience offered by a franchise company. As a franchise owner, you may be able to reduce your risk by using our established system of operation. Another advantage of franchising is the excellent support. As a franchise owner, you'll have the freedom of owning your own business but you won't be alone in operating your business. Our support team will be there to assist you. As a member of our franchise network, you'll benefit, right from the start, from our experience in the fitness and nutrition industries. Our outstanding team of professionals is dedicated to serving you. The excellent franchise owner support services you'll receive include: Comprehensive 3-day Initial Training Every franchisee attends 3 days of hands-on, start-up training at our corporate training center. There, your training will cover every aspect of business management. Our expert instructors will show you how to effectively operate an express fitness center using our proprietary team concept, market to your local community, and manage the administrative and financial aspects, all in a very comprehensive, very intense 3 days. The capstone to your start-up training is 3 days of onsite field training in your territory. You’ll gain real world experience as our trainers help you sign up your first members and prepare you for self-sufficient business success! Marketing Assistance Every smart, new business owner worries about one thing – “How am I going to get customers?” All of our franchisees are trained in our proven marketing approach. Our marketing recipe is simple; we arm you with the best marketing materials, the best marketing plan, the best marketing training, and the best service model to back it all up. During training, you’ll gain an expert-level understanding of traditional advertising like print advertising and direct mail, as well as a deeper understanding of our sales-based referral marketing. Toll Free Expert Hotline Our 800# gives our franchisees direct access to experts in every aspect of a franchise. Whether you’re calling for marketing advice or you need help managing your growing membership base, our 800# gives you easy access to the answers you need when you need them. Ongoing Training The backbone of any successful franchise is training. With the most highly respected assembly of industry experts on our advisory board, we are committed to ensuring that our franchisees are perpetually at the forefront of our industry as innovators and trendsetters. Regional and National Branding As we continue our national expansion, our franchisees enjoy a collective recognition that significantly impacts their individual marketing efforts. Our pervasive web presence gives all of our franchisees an instant, expansive presence in their territory. You'll also receive... Manuals (Operations, Marketing, Training) Site Selection and Build-out Assistance Exclusive Territories Name, Trademarks, Logos Research and Development into New Products and Services Administrative Backup and Support | 
